Many organizations have a set of corrugated cartons, a regime, used as shippers. These regimes range from a few sizes to many with various dimensions and grades. Just what the dimensions are greatly impacts a variety of costs—material, warehousing, and freight. Importantly, customers’ perceptions are shaped by our packaging when, for example, they open their cartons and discover 70% of the contents are air or dunnage. That risks customers switching to “greener” competitors and criticism on social media.
There’s a way to design a carton regime that addresses both costs and Volume utilization. Smart regime designers save 20% or more of their costs and impress customers with their packaging skills.